Computer Consulting Kit ™ FC’s Blog

Do you want to improve the quality of your marketing collateral?  

The Computer Consulting Kit offers bonuses that can improve your strategies and your success with the many templates offered as part of the Home Study Course.  

You can learn what to do with the 46 distinct Marketing Collateral Templates so you can get the best results from lead generation and lead conversion … which of course leads to more high-paying, steady clients for your firm!  We offer seven hours of videos designed to help train you to increase your efficiency with IT marketing.  

While we can’t send a real, live marketing professional to your office, we can offer you these informative videos that will help you get the most for your money and help you implement time-saving templates into your computer consulting business.

The Bottom Line about Bonus Videos from the Computer Consulting Kit

Today we talked about how the marketing videos offered in the bonus section of the Computer Consulting Kit can help you get the most out of marketing templates.  To learn more about how you can improve your marketing and many other aspects of your computer consulting business, visit the Computer Consulting Kit Web site today!

Added By:  Joshua Feinberg

Here’s a question, courtesy of the Computer Consulting Kit Home Study Course:  Do you have some customers or clients that are really running your virtual IT firm down by paying very little for your services and being a general pain in the rear?

Whether you call these clients “dead wood,” “losers” or “time vampires,” at the Computer Consulting Kit, we have to tell you that you need to learn to replace this potentially crippling source of bad energy or you’re going to risk losing your company. 

Take a moment to listen carefully to the experience of Scott Martin’s IT consulting company… And specifically how and why Scott got rid of his dead wood customers and replaced them with more lucrative clients.

You might think that because Scott has been involved in IT consulting since 1994, he has all the answers when it comes to running a computer consulting business … but many times that’s NOT the case!

Let me let Scott explain what happened in his own words, and how he used the Computer Consulting Kit Home Study Course to better his strategies.

"The Computer Consulting Kit made me realize how important it is to FOCUS more of my energy on running my business SMARTLY, whereas before I was just letting things happen and doing the work.

I became more interested in getting rid of the dead wood customers and focusing on finding new MORE LUCRATIVE customers to replace them. The Computer Consulting Kit showed me ways to accomplish this.

I also learned a lot of valuable business and contract skills that I wasn’t using before."

- Scott Martin, Martin Computing, Groton, Massachusetts
Founded: 1994

There are several key points in Scott’s experience that can help many virtual IT firms like yours.

(1) Scott first realized just how crucial it is to FOCUS.  All too often small consulting firms, VARs, integrators, solution providers and managed service providers try to be "everything" to "everybody.”  This really can’t work.
Why? Because companies many 1,000’s of times larger than Scott’s have already staked the claim of being "everything" to "everybody".

As a small IT services firm, you must FOCUS on working SMARTER and catering to those small companies that cannot be well-served by the Fortune 1000 giants that aspire to sell "everything" to "everybody".

(2) Most consulting firms typically only have 40-50 hours of prime-time billable hours in a given week. Knock out holidays, sick days, and other restricted days, and your yield will end up being considerably lower.

That said, you can’t afford to waste time on customers that are holding you back… again what many would call "losers", pains-in-the-rear or "dead wood".

Once Scott learned how to find MORE LUCRATIVE customers to replace the "dead wood", he was finally motivated to take action.

Prior to that, Scott’s approach was the exact opposite of being proactive. He "was just letting things happen and doing the work.”

(3) No matter how long you’ve been in business, whether it’s since 1994, 1984 or 1974, there’s always room to improve, or in this case VASTLY improve, your business and bottom-line profitability. In this case, Scott picked up on some "valuable business and contract skills" that he wasn’t using before.

For other companies at Scott’s stage of development, it’s sometimes partnering, subcontracting or staffing issues that can make all the different in the World.

But regardless of where you are in the ramp-up or growth of
your business, if you’re tired of having to kiss-up to the "losers,” pains-in-the-rear or "dead wood" or your company’s client roster and you’re serious about replacing them with much more lucrative, steady, high-paying clients, then you DEFINITELY need the field-tested, proven blueprint and plan-of-attack that you’ll find waiting for you now at the Computer Consulting Kit Home Study Course.    

If you’re fed up with feeling like your company’s revenue and client growth is stuck in the mud and going nowhere fast and you’re tired of wasting your precious time on "dead wood" and you need to get more STEADY, high-paying service contract clients, so you can get more predictable, more dependable recurring monthly service agreement revenue with the field-tested, PROVEN plan of attack, then the time is NOW for you to put YOUR foot down and get these STEADY, high-paying, highly profitable clients onto YOUR client roster, just like Scott Martin has, as well as computer consulting business owners in all 50 United States, 8 Canadian provinces, the UK, Australia, New Zealand, South Africa, Ireland and some 31+ other nations around the globe now with the Computer Consulting Kit.  

And thanks to our immediate, secure download facility, you can start within the next 10 minutes learning how you can get more steady, high-paying service contract clients for your virtual IT firm.  

Also, don’t forget that your Computer Consulting Kit Home Study Course purchase is fully protected by our famous 10 Times Return-on-Investment (ROI) Performance Pledge, as it’s detailed on the main Web page.  You’ll make or save AT LEAST 10 times your purchase price, or we’ll purchase back your Computer Consulting Kit Home Study Course AND write you a check for up to $500.00 just for giving the Computer Consulting Kit Home Study Course a fair shot!

Plain and simple, we want you to succeed now with the Computer Consulting Kit.  So if you’re tired of stagnating and working WAY too hard for WAY too little, now’s the time for YOU to get serious about getting more of the best STEADY, high-paying small business service contract clients in YOUR area now.  Stop carrying all that "dead wood.” It’s probably even LONG overdue that you do something about it.  Simply start studying, borrowing from, and adapting from the same field-tested, PROVEN strategies that have ALREADY helped other computer services firms get the best, STEADY, high-paying clients now with the Computer Consulting Kit Home Study Course!

Added By:  Joshua Feinberg

If want to think smart about your computer consulting business, you need to know these tips from the Computer Consulting Kit for getting ALL your clients on support contracts.

Can you imagine how much more predictable your monthly service revenue would be, and how much less stressful your finances would be if you knew that 100% of your clients were on annual support contracts that guaranteed your company a minimum of several thousand dollars a month in recurring revenue?  

One way to get there is by studying the successes of other consulting firms, VARs, integrators, solution providers and managed service providers who’ve already realized their goal of getting 100% of their clients on annual service contracts.

So, let’s look at how Tom Cole of Admin Associates got his computer consulting company to the goal of 100% of clients on annual support contracts with the help of the Computer Consulting Kit!

I’ll let Tom explain this in his own words.

"Because of the Computer Consulting Kit, I recognized what was pulling us down and preventing our company from realizing our potential:

We moved to a 100% service contract business model and haven’t looked back since!

The Computer Consulting Kit gave me insight into how better to manage my customers, get rid of the low balls, and get into the Sweet Spot Clients ™.

Since getting the Computer Consulting Kit, I now have a yearly billing of about two times my old salary."

- Tom Cole, Admin Associates, Newark, Delaware

Think about these key points:

(1) To be successful in realizing your goal of getting 100% of your clients onto annual service contracts, many times you’ll need to first overcome some common hurdles and obstacles. Many times it’s small customers that are either way too small, or way too small-minded, to get on-board with your recommendations.

Either way, part of the reason for Tom’s success was that he recognized what "was pulling us down and preventing our company from realizing our potential".

(2) Next point… the execution and action… is the CRUCIAL part. It’s not enough to recognize that cheapskates, ingrates, and deadbeats are holding you back.  You have to do something about it!

Tom’s company "moved to a 100% service contract business model and hasn’t looked back since!"

I strongly recommend that most consulting firms, VARs, integrators, solution providers and managed service providers like yours do the same.

(3) One big problem you may be facing in the field are customers and clients that want to dictate to you how you should do business.

Call it bullying, old-guard mentality, or even aggressive after-the-fact "negotiating" in bad-faith. But either way, it’s GOT to go! You can’t have a successful consulting business if you cater to jack-asses that want a ridiculously one-sided deal.

Just like Tom did, you’ve got to learn how to "manage YOUR customers, get rid of the low balls, and get into the Sweet Spot Clients ™" (a concept explored in depth in the Computer Consulting Kit Home Study Course) or at least clients that are big enough to appreciate and afford your professional recommendations.

(4) Owning a consulting firm, VAR company, integrator firm, solution provider business, and managed service provider organization isn’t charity. Your company MUST get profitable or you won’t be in business long enough to debate the point.

Every company’s owner will have a different "answer" for the financial comfort level. For Tom’s Admin Associates, it was when he’d gotten his yearly service billing to be equal to two times his old salary before starting Admin Associates.

And Tom, coming from a former career as a network administrator for a small company, was certainly no "slouch" financially before starting Admin Associates!

Now bear in mind, not everyone that uses the Computer Consulting Kit will double their old salary.  Many do even better than that. Some do WAY better.

Others that are professional procrastinators and excuse makers can’t ever get out of their own way long enough to make any headway.

Your results may vary. What does that mean?

Your success or lack thereof depends greatly on your personal, unique business and technical talents that you bring to the table… AND even more importantly, on the rigors of your marketing and sales implementation that you’ll learn all about in the Computer Consulting Kit Home Study Course.

We of course can’t promise you that you’ll achieve the same exact results as Tom did. Your situation may be anywhere from a little different, to a lot different. Anyone that makes such a promise to you is (a) lying and (b) breaking the law. Because making unqualified promises like that is illegal.

But if you want to learn how to get all your clients on support contracts (and you should!) so you can have more predictable, steady revenue for your business, you should go now and check out the Computer Consulting Kit Home Study Course for yourself!

Added By:  Computer Consulting 101 Professional Kit

At the Computer Consulting Kit, we know that when you over-think your IT consulting business, you can take valuable time away from getting work done.  As the owner of a consulting firm you have to make a lot of decisions.

How do you troubleshoot a certain client problem?

When do you know how and when to bill for an issue you partially caused?  

How do you know whether or not to go on a specific sales call?

How do you handle negligent clients?

If you can’t make rapid fire decisions, in many ways you’re done in the business.  Your prospects, customers and clients will be forced to move on to a company that’s more decisive.

So while it’s important to have really good research skills and to be resourceful, there comes a point where that information overload can paralyze your ability to effectively run your company.

At the Computer Consulting Kit, we see evidence of this bizarre, dysfunctional behavior from prospects that work with other providers.  Sometimes we’ll get a phone call from someone telling us that they were already ready to get their Computer Consulting Kit Home Study Course today, but decided not to because they found a bold formatting problem in a word on page 37, paragraph 6, line 5 of our Web site’s sales letter.

Thanks for bringing that to our attention. And in the time you just wasted finding this, looking up our phone number and calling us, you could’ve done 15 minutes of billable work for a client of yours.

Don’t get me wrong. We do provide a LOT of pre-sales information. However it’s organized and optimized to appeal to all different kinds of buyers.

We see those that just skim the subhead some bullet points and can be decisive and those that want to find the bold formatting problem in a word on page 37 paragraph 6, line 5. And then the majority of buyers are in between.

So in case you’re one of those consultants that likes to over-analyze the pre-sales information for the Computer Consulting Kit Home Study Course rather than grasp its MUCH more important message and call-to-action to improve how you manage your business now (or get out!), let me start by explaining and clarifying a few things:

First, the Computer Consulting Kit Home Study Course is absolutely, positively NOT a get-rich-quick program. To some VERY cynical people, or those that like to talk themselves into failure, the Computer Consulting Kit Home Study Course may on the surface **seem** like a late-night-infomercial hyped-up program. But that’s HARDLY the case!

Yes, the presentation of our Web site follows time-tested PROVEN principles of direct response marketing.

Many of the same principles are ages old marketing techniques that date back to the days of international advertising pioneer/legend David Ogilvy. (Ogilvy & Mather)

So yes, we know how to market EFFECTIVELY. Yes, we know how to demonstrate value and overcome objections. And yes, we even know how to ask for the sale. And frankly, if we didn’t know how to do these things well, we wouldn’t be qualified to teach YOU how to properly market your business and sell your consulting services so you can get more of the best, STEADY, high-paying clients in your area.

After all, would you really want to hire a morbidly obsess personal trainer?

Would you really want to hire a financial planner who’s had to file personal bankruptcy three times?

Would you get marriage counseling from someone who’s been divorced three times?

Would you want to have major, life-threatening surgery with a doctor who just finished their residency last week?

Or do you want to have your taxes prepared by an accountant who flunked the licensing exams three times?

Of course not!

At the other end of the spectrum, during one-on-one phone consultations with computer consulting business owners, we very often hear comments like, "WOW! You guys really do an incredible job with marketing!"

Look, by now I’m sure you’ve been to our Web site.

So you’ve already seen 176 different computer consulting business owners and managers, all over the USA, Canada, UK, Australia, and many other nations, at ALL different levels of experience, from COMPLETE beginners… all the way to those with a DECADE or more in computer consulting… talking about, in their own words, the tremendous MEASURABLE benefits they’ve gotten from these field-tested, PROVEN tools, resources, and strategies… in terms of helping them get more of the best, STEADY clients in their local areas.

I’m sure by now you’ve also heard about our strong reputation and high profile in the small business IT industry where the author, yours truly, has been written about or quoted in prestigious publications like USA Today, eWeek, The Washington Times, NetworkWorld, CRN, VARBusiness, Business Computing, U.S. SBA SCORE publications, TechRepublic, American Express Business Platinum Ventures and the AICPA Journal of Accountancy. I’ve even been a featured panelist at a Ziff Davis SMB eSeminar on Small Business Disaster Preparedness, side-by-side with a top executive from Office Depot.

Besides starting out in the computer reseller business in 1989, I’ve been getting paid to train other computer resellers and computer consulting businesses since 1997, and have been a columnist for two very high-profile Microsoft reseller programs, as well as Inc Magazine online, Selling Windows NT Solutions Magazine, Windows NT Magazine, and Microsoft Certified Professional Magazine.

A few years back, Intel Corporation even retained me as **THE** small business IT spokesperson for their Intel Centrino Luminary program. (Yes, Intel actually sent a whole video crew out to film me on location in West Palm Beach, Florida.)

And, don’t forget that your Computer Consulting Kit Home Study Course purchase is fully protected by our famous 10 Times Return-on-Investment (ROI) Performance Pledge, as it’s detailed on the main Web page – you’ll make or save AT LEAST 10 times your purchase price, or we’ll purchase back your Computer Consulting Kit Home Study Course AND write you a check for up to $500.00 just for giving the Computer Consulting Kit Home Study Course a fair shot!

So if you’re sick and tired of over-thinking yourself into failure and crippling your business decisions with ridiculous amounts of analysis paralysis, it’s time to stop sabotaging your company with your inaction and simply start studying, borrowing from, and adapting from the same field-tested, PROVEN strategies that have ALREADY helped other consulting firms get the best, STEADY, high-paying clients now with the Computer Consulting Kit!

Submitted By:  Joshua Feinberg